STILLERSTRONG: Joke, But No Joke!
Posted in Cause Marketing by Marco Puccia with No Comments
Playing off the infamous cause marketing campaign employed by Lance Armstrong’s “LIVESTRONG”, Ben Stiller has launched a campaign of his own raising money to support a school he recently visited in Haiti. From the STILLERSTRONG website: So what’s with the yellow headbands? Well, besides my homage to the great Lance Armstrong… I had this opportunity [...]







